About Kestro

Good Operators
Deserve Better Leads.

The roofing industry runs on hustle. We think it should also run on intelligence.

The Story

Why We Built This

We spent years watching roofing contractors do everything right and still struggle with the same problem: finding the next job. They would knock on doors, buy shared leads from aggregators, run Facebook ads into the void, and hope that enough homeowners picked up the phone.

Meanwhile, satellite imagery was getting sharper, computer vision was getting smarter, and nobody was connecting the two for the people who actually climb on roofs for a living.

So we built Kestro. We pointed AI at every rooftop in America and asked one question: which of these roofs need work?

The answer turned into the most targeted lead generation platform in roofing. No shared leads. No cold calls. Just verified properties with documented roof damage, delivered exclusively to one contractor per territory.

Our Mission

Intelligence for Every Operator

Give every roofing contractor access to the same intelligence that Fortune 500 companies take for granted.

Precision Over Volume

We do not blast leads to five contractors and let them fight over it. One territory, one operator, one pipeline. Quality over quantity, every time.

Transparency First

Every lead comes with a damage score, confidence rating, and the imagery to back it up. You see exactly what the AI sees. No black boxes.

Built for Operators

We are not a tech company that stumbled into roofing. We built this for the people who run crews, close deals, and put roofs on houses. Every feature exists because an operator asked for it.

The Problem

Lead Gen Is Broken

The lead generation industry is broken. Homeowners get bombarded with calls from contractors they never asked to hear from. Contractors pay for leads that were already sold to three competitors. Everyone loses except the middleman.

We wanted to flip that model. Instead of waiting for homeowners to raise their hand, we identify the homes that objectively need roof work, and we give that intelligence to one contractor who can actually do something about it.

The result: contractors stop chasing and start closing. Homeowners get contacted by someone who already knows what their roof looks like and can show them what it could look like. The conversation starts at a completely different level.

That is the future of home services. Not more leads. Better leads. And Kestro is building it.

Want to See It in Action?

Pick your territory, see real leads, and judge the quality yourself. 14 days free.